If there is one thing that has altered over the course of the past year, it is our shift to everything online and digital. From businesses to consumers, everything drastically moved to an online way of operation and life, respectively. As the world struggled for normalcy while being stuck at home, companies functioning in all walks of life worked quickly to transform their businesses digitally. But as people continued to stay at home, they began to realize the very importance of moving their workouts and fitness regime to an online + home-based model.
Clearly, fitness-based mobile apps, for instance, Peloton Digital, Apple Fitness+, and NordicTrack, have gone a step ahead in bridging the gap between the virtual and real world by providing interactive solutions to human problems. The possibility of working out from home that earlier seemed exciting gradually started to show a lot of gaps- lack of discipline, no proper guidance, unavailability of tools, and surprisingly an overload of available information. Enter, TechAhead, a disruptor in healthcare mobile app development.
Owing to over 11 years of experience and innovation in mobile app development, TechAhead aims not just to create apps but also to keep a human-centric approach as the heart of each of their design. TechAhead’s proficiency in having dealt with 1.5 Billion+ user interactions makes it an ideal choice to re-engineer your dream and drive it down a road to success.
TechAhead, with its expertise, is changing the way fitness apps function or caters to the diverse needs of users. For instance, the Healthy Mummy App’s community had outgrown over the years, which led to several limitations that come with any legacy application. The app needed major enhancement in functionality and user experience.
So, what did TechAhead do?
TechAhead re-engineered and re-designed both the application’s architecture and user experiences across existing customer touchpoints – web and mobile. We developed a highly scalable native application with the latest designs, conforming to the latest devices. Results? The app became the #1 mum’s app worldwide and crossed 2 Million+ users.
So how exactly is TechAhead changing the landscape of the healthcare industry?Robust Architecture
- The Healthy Mummy app architecture was re-engineered for scale and re-defined its design, helping the app to assist millions of mums across the globe to get more fit.
- The app was re-designed with a scalable architecture, which in turn helped The Healthy Mummy launch the new app in the states and the UK markets in just less than a year.
It became the only mom’s app program across the globe and helped them lose more than 6 million pounds collectively. With 70k+ users, the re-engineered app enabled the user base to grow by more than 100%. The app saw a significant improvement in ratings from 4.4 to 4.8, and it not only reached a global audience but also was ranked in the top 100 fitness apps.
TechAhead, in its years of experience, has not just worked with innovative start-ups like The Healthy Mummy but also fortune 500 clients & high-growth enterprises. The company has proven expertise with the Internet of Things- IoT app development, DevOps app development, and other emerging technologies such as AR-VR and their integration with mobile apps fulfill the need of the hour.
The company has extensive experience in creating a wide range of health, fitness, medical, and daily workout apps for clients from across the world.
With everyone focussing on fitness, one way or another, it is no surprise that companies are also expanding and releasing fitness apps. However, it is imperative to make sure that the app is sustainable with or without a pandemic. Now you know, how to make your fitness app a success. Reach Techahead’s mobile app consultants with your specific app-related requirements and transform your business idea into existence.